I have to admit it, there's nothing better on a Sunday morning than a bacon sandwich with some HP sauce to cure a hangover. Proper British, as they say. Or at least they used to.
HP's new TV ad aired last week and I noticed they had dropped the 'Sauce of Great Britain' line in favour of the 'Sauce of Weekend Pleasure.' The former was much better, why have they dropped it I thought? Well all became clear when reading the papers on Sunday. HP is moving the production of HP sauce from the UK to Holland.
As a result the country is up in arms. This isn't just a dissapointment economically, it is another example of a less than impressive British branding at work. You can sign a petition to save the jobs of British workers here. Tommy sauce it is this weekend!
Showing posts with label HP. Show all posts
Showing posts with label HP. Show all posts
Monday, 19 March 2007
Subscribe to:
Posts (Atom)